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Poniżej znajdziecie materiały z nowej kampanii. Radio Telewizja

Poniżej znajdziecie materiały z nowej kampanii. Radio Telewizja

Sony’s new flagship, the Xperia S is to come with an anti-stain coating and fast charge capability. There are no details regarding this in their blog or in the phone white paper but the company’s Facebook page confirms it. Anti-stain coating is a nano coating on the phone that keeps the dirt away and is also UV active. PocketPC.ch recently spoke to a Sony Ericsson production manager and he also confirmed the presence of anti-stain coating on Xperia S.

It seems there is another interesting feature in the Xperia S, that is the fast charge capability. In detail, the charging time of the phone is considerably reduced. That is, the battery gets to 80% in just 30 minutes since it is charged on relatively high amperes and thereafter the current rate lowers until it is fully charged. In daily life this means a 10 minutes charge will give you a 1 hour talk time and if you charge your phone for 30 minutes, you easily get a day out of the battery. This sounds cool if it is true and is really a feature of Xperia S’s sealed 1750 mAh battery.

Update:

We have a video from Mobile-Review demonstrating the anti-stain feature of Xperia S.

Click here to view the embedded video.

source: xperia blog

Sony Ericsson decided to release the WebGL implementation for their coming Xperia smartphones running Ice Cream Sandwich and above as open source.

Earlier in November 2011, they announced they are the first to support WebGL in the native Android web browser. Since then, there were feed backs to Sony Ericsson demanding the wider deployment of WebGL in Android. As a result, Sony Ericsson decided to publish the WebGL implementation for Ice Cream Sandwich as open source.

This is nothing interesting for the casual android users but it’s something for the developers out there.

Sony Ericsson has explained all the requirements for enabling support for WebGL in Android 4.0. If you’re interested, take a look at their blog post.

What is WebGL?

WebGL is a low-level API JavaScript API defined by the Khronos Group. The API is based on OpenGL ES 2.0 and enables support for 3D graphics. WebGL enables application developers to take advantage of capabilities provided by graphical processor units which is a standard component on all modern smartphones. For end users this means that they will be able to enjoy more interactive and responsive applications without any installing any plug-in modules in the web browser.

Source: sony ericsson blog post 1 , 2

Sony announced its next-generation back-illuminated CMOS image sensor. With this new image sensor they promise further enhancement in image quality, superior functionalities and a more compact size that will lead to an enhanced camera. This development is aimed at the highly complicated smartphone market. With the advent of this new sensors Sony hopes to boost their smartphone sales and there is no doubt they will achieve it.

As the first step, Sony has developed a model with built-in signal processing functionality. Samples will be shipped from March, 2012. Models have been developed with Sony’s unique RGBW Coding function, which facilitates low noise, high quality image capture even in low light condition, and HDR (High Dynamic Range) Movie function, for excellent color management in extremely bright light conditions.

What’s new:

• Large-scale signal processing circuits required for higher image quality and better functionality are built-in.
• More compact image sensor chip size.
• Even higher image quality of the pixel section by adopting manufacturing processes specialized for superior image quality.
• Faster speeds and lower power consumption by adopting the leading process for the circuit section.

Conceptual diagram of the sensor:

RGBW Coding function

Comparison in low light conditions

HDR (High Dynamic Range) Movie

“HDR Movie” function enables brilliant colors to be captured even in settings with a wide range of light including bright light.

Click here to view the embedded video.

source:  sony press release

We have been hearing a lot about ST25i Kumquat these days and details regarding this phone emerges each day. Now there is another reason to believe its existence in the Sony labs. The information is from the Indonesian Postel website (the site represents the Indonesian Telecoms Regulatory body). In the list, we see a mysterious entry ‘Sony Ericsson Xperia U ST25i‘. If it was before the official announcement of Xperia S that this news emerged, I wouldn’t have bothered to lend my eyes on this piece of information because no companies bother to name their product like this!

It’s funny but this is going to be real:

In the Shop:

‘Hey, I want an S.’

‘A what?!’

‘Yeah, S.’

‘Oh, I get it, What about U? It’s cheaper.’

‘U?!’

‘Yeah U, the dual core thing with a downgraded camera. And we have more coming in a couple of months like the Q, R, T etc.‘

I don’t know how many more alphabets are reserved by Sony! The sales may be a tough job for Sony Ericsson but it seems the smartphone naming procedure is an extremely easy job!

source: xperiablog

First we had the Xperia arc, then its compact version; the Xperia ray. Now we have the Xperia S and there is a compact version for Xperia S too? The recent picture of the rumored ST25i Kumquat seems to take this honor.

Details of  Kumquat (ST25)
1GHz dual-core processor
3.5-inch Reality display with Bravia Engine
5MP camera with Exmor R, 720p HD video recording
Android Gingerbread (Ice Cream Sandwich update later)

As more and more pictures of the phone appears in the wild, we are forced to believe its existence and an official announcement at MWC 2012.

source : xperiablog

Sony Ericsson published the financial summary for the fourth quarter and the full year 2011. Sadly, the results show extremly bad performance when compared to the other giants in the market.

Reading through the report and analyzing it we understand that the company sold 43.1 million phones in 2010 but the sales dipped to 34.4 million phones in 2011. The sales ended with a net revenue of  €1,528 million in Q4 2010 but the case was different last year; ie the sales ended with a net revenue of only €1288 million in Q4 2011, a 16% drop versus Q4 2010. Drastically, the company ended the year with a net loss of €247 million.

The most appropriate person to comment on this disappointing performance of the company would be Bert Nordberg, President and CEO of Sony Ericsson. I’ll post his comment:

“Our fourth quarter results reflected intense competition, unfavorable macroeconomic conditions and the effects of a natural disaster in Thailand this quarter. We are aligning our business to drive profitability and to meet customer needs. In spite of these challenges, throughout 2011 we’ve shifted our business from feature phones to smartphones, and our Android-based smartphone sales in the quarter increased by 65% year-on-year. The Xperia portfolio, including the recently announced Xperia NXT series, will serve as a cornerstone of our smartphone lineup in 2012″

He blames the intense competition, unfavorable economic conditions and floods in Thailand as the reasons for the company’s loss. He also confirms that the company will be focusing on to Androids in the coming year and hopes that would boost the sales.

Also, Sony’s reputation in the global market is a blessing and lets see how they handle the smartphone section (Sony Mobile Communications) in 2012.

Report:

Source: sony ericsson press release

Interested in knowing the prices and launch dates of all the phones in 2012 Xperia lineup?! The gsmarena team got a scoop on the unannounced smartphone  prices and launch dates. They say the information was leaked through Sony’s Sales report in India. The prices and dates are for the Indian market but there is no reason why it won’t be the same for the rest of the world. The prices were in INR but they managed to convert it into Euro.

Some of the phones mentioned are familiar to us, like the ST25i Kumquat, LT22i Nypon, MT27i Pepper and ST21 Tapioca but the rest of the phones are unfamiliar; there had not been any information available regarding them in the past.

Prices and Launch dates:

The majority of them will be launched in MWC 2012.

source: gsmarena