Xperia smartphones receive four iF awards

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In the 2012 iF product design awards ceremony that took place in Munich, Germany on February 9, Sony Ericsson received four product design awards in the telecommunications category. The judging criteria included quality of design and finish, choice of materials, environmental impact and functionality.

The Indestructible Droid, Xperia active received the highest level of recognition, the Gold award. Jeanna Kimbré, Director of Creative Product Design for Sony Ericsson commented on Xperia active’s achievement:

The Xperia active smartphone reflects our commitment to offer handsets for active consumers with stunning design inside and out. Design has always been a cornerstone of how we approach innovation and we will continue to build on this success with the new iconic design language introduced as part of our 2012 portfolio.

Ralph Wiegmann, Managing Director of iF International Forum Design GmbH in Hannover commented:

We warmly congratulate Sony Ericsson for its first iF gold award. Xperia active is a very functional smartphone with a highly elegant design. Especially for sport users, it is the number one choice and the water and dust-resistance make it a very special product – a symbiosis of functionality and elegance.

The other smartphones eligible for the design awards are Xperia ray, Mix Walkman and Xperia mini pro.

Source: Sony Ericsson Press release

Źródło: Xperia smartphones receive four iF awards

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Losowy cytat

My first impression was that the handset looks very appealing, aesthetically, when you see it in the flesh. It looks like a slate, the bezeling, the contours, just everything really, combines to make it look sleek and beautiful. Some have said that when you hold it in the hand it feels too thin, but I disagree, it felt just right.

It felt pretty well put together and the sense I got from holding it was that I had a nice bit of kit in my hand. There was a certain impression of quality to it and it reminded me of the first time I picked up an iPhone, there was a little spark of excitement. That’s not a feeling I’ve had too often with Sony Ericsson products over the last couple of years so it was most definitely a good sign.

One rather annoying aspect of the design is that the headphone jack is at the top left hand side instead of being on the top of the handset. This is a pet peeve of mine because I find it very annoying when you have the handset in your pocket with headphones plugged in. It’s a minor gripe to be sure, but sometimes it’s the small things that can annoy you most.

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