Sony Ericsson was widely expected to post a reasonably strong showing for Q2, but dashing the expectations of analysts the company’s latest earnings report shows a 50 million euro loss. That loss was followed up by a dip in the number of handsets sold, just 7.6 million, which is a 31% fall from last year. As you would expect from those figures revenue also took a tumble, declining from 1.76 billion euros last year to 1.19 billion euros this year.
With a range of new handsets, chief amongst them the Xperia play and the Xperia arc, and a massive cost cutting campaign the obvious question would be why the loss? Well Sony Ericsson’s president. Bert Nordberg, is putting the blame on the Japanese earthquake, saying that it disrupted Sony Ericsson’s supply chain. It’s a fair comment, after all the earthquake and tsunami did have a huge impact upon the electronics industry and apparently, in Sony Ericsson’s case, resulted in the loss of 1.5 million handsets.
Źródło: Sony Ericsson Posts 50 Million Euro Loss
Category: Sony Ericsson | Tags: None
Related Posts
- No related posts found.
You must be logged in to post a comment.
